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Laura Ashley growth 'set to continue'

laLaura Ashley has enjoyed an increase in sales – and expects the growth to continue.

The chain has lifted like for like sales by 5.4% in the 18 weeks to 2 June, partually thanks to its improved online offer.

It says that revamping the website and allowing shoppers to see its full bespoke upholstery offer helped grow online sales by 18.8%.

This contributed to a total sales increase of 4.1%.

'The company is confident that its well-established brand, high-quality product offering and strong balance sheet will ensure the like-for-like sales growth trend continues across the retail business for the rest of 2012,' it says.

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