CIFF gets larger
To meet industry demands China International Furniture Fair (Guangzhou) is to expand witha new home for the show's outdoor and leisure section.
The show has signed a contract with PWTC Expo to use its complex as area D during the first phase of the show from next March. The Outdoor and Leisure section will be transferred to PWTC Expo and use its six halls. It will create a world-class multi-functional and interactive platform for trading, displays, design inspiration and industry networking.
Thanks to the move the two phases of CIFF (Guangzhou) will offer a total of 750,000sqm of exhibition space, providing exhibitors with a broader platform.
PWTC Expo is in close proximity to area C of the China Import & Export Fair Complex, which houses the rest of the exhibition, interconnected with area B via the Pazhou metro station.
In 2016, the Outdoor and Leisure section will be transferred to PWTC Expo under the theme of ‘Outdoor Furniture in Leisure Lifestyle: Meet You at the Garden Next Door’ to further integrate sections, optimise layout and introduce new products and trend concepts.
Halls 17.1 and 18.1 will set the trend for leading design and creating the outdoor and leisure living space that reflects the life philosophy of outdoor and lifestyle with gardening. Halls 17.2 and 18.2 will showcase the major outdoor furniture brands. Halls 17.3 and 18.3 will bring together the upstream and downstream industries of outdoor furniture to create a complete procurement model.
CIFF (Guangzhou) will give a new perspective with larger scale, more complete industrial themes and more stylish and innovative products as well as integration of two exhibition centres.
The September edition of the show takes place at the National Exhibition and Convention Center in Hongqiao, Shanghai.
According to data from China’s National Bureau of Statistics, the Chinese furniture industry generated sales of £42.85bn between January and July 2015, a rise of 8.7%, with profits rising by 18.2% to £2.48bn.