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Seventh heaven for Wool Week

CFW16A home where everything from interiors to fashion will be made of wool and a hotel installation at Design Centre, Chelsea Harbour will form the interiors centerpieces of the seventh Wool Week.

To mark the 10-16 October event, The Campaign for Wool will open the first ‘Wool BnB’. It will welcome guests to a cosy sitting room and snug entirely decorated with wool products. Bedrooms will be fully equipped with luxury wool filled mattresses, pillows, duvets, cosy blankets and nightwear, bringing to the forefront the benefits of wool in aiding a good night’s sleep.
The Campaign for Wool brand partners will kit out the De Beauvoir, north London house including a wool-kin wardrobe showcasing iconic wool pieces from prestigious brands across luxury, fashion, interiors and craft. Under one roof, The Campaign for Wool will demonstrate how living with wool can be beneficial from head to toe, ceiling to floor and everything in between.
The week will include workshop evenings, interactive talks, film screenings and styling sessions. Overnight stays will be available exclusively following Wool Week. Lucky consumers will be offered a once in a lifetime opportunity to experience living with wool first hand.
Initial partners include: The Wool Room (wool duvet and pillows); Melin Tregwyent (throws and cushion covers); Lucy Sparrow (pool packaging items); Melanie Porter (knitted lampshades, knitted throws and balls of wool yarn and giant needles); Ian Mankin (upholstered headboard and bed cover); Scarlet & Argent/Hainsworth (cushions and throws) and Tai Ping Carpets (carpet).
Design Centre, Chelsea Harbour, will partner with The Campaign for Wool. Showcasing wool from some of the most prestigious names in the interior design industry, the ‘Baaatique’ Hotel installation will be specially commissioned for the event. Part of a wider trend in hospitality design to create more multi-functional spaces, it is a witty take on work, rest and play.
Redefining luxury in hotel interiors, visitors can delight in the beauty, quality and comfort of wool fabrics and carpets in the Meet Me in the Baaa Bar and the Not Counting Sheep bedroom.