DFS boosts contract operations as Smith takes new role
DFS has boosted the management of its contract operations while creating a major new retail role.
The furniture chain has recruited Nick Smith from Dixons Carphone to become retail director. He had the same role at the electricals chain where he worked for 30 years. He joins on 30 October and will report to Tim Stacey, DFS chief operating officer, and will be responsible for DFS’s future retail strategy.
A company source said the chain was ‘delighted Nick is joining the team. He has an excellent retail expertise having played critical roles in leading fast paced complex growth, including acquisitions, integration of brands and led a significant store transformation programme to improve customer experience and drive sales growth.’
On the contract side of the business, Andy Vaughan-Jones, DFS buying director has moved to the new position of commercial integration director, a role described as ‘a critical role over the next few years in helping to realise the commercial opportunities that come from the expansion of the group.’ His previous responsibilities will be shared by Jean Brixey, merchandising director and Karl Thomas, who has joined from from Boots as director of group sourcing and procurement.
Ashleigh Ellis and Sarah Humphreys have been promoted to senior buyers; John Rastall has joined from Argos to succeed Ben Braddock as head of extended range.