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A Floor story at Wool Carpet and Rug Awards

FloorStoryMarmaladeFloor Story and Brintons took the honours in the design and commercial installation categories of The Campaign For Wool Wool Carpet and Rug Awards, in association with British Wool.

Announced on Monday evening at The Flooring Show, Floor Story won the Design Sector Designer Collaboration of the Year with Sebastien Wrong for Wrong Angle. 

Wrong Angle uses a community of rugs layered into interconnecting grids to frame a space. Hand-knotted by GoodWeave certified artisans in India, it is crafted with 100% wool to bring rich depth to the two tone colourway; with a low 20-knot count to give a worn-in look.

Floor Story’s Chroma Primary and Alternative Flooring’s Waterlake were finalists.

Floor Story’s Marmalade [pictured] won the Design Sector Hand Knotted Rug Award. 

Marmalade was inspired by the city of London and the sleekness and balance of its art deco architecture. GoodWeave certified free from enforced labour, Marmalade is made in Nepal, hand-knotted from wool and silk in an exquisite 80-knot quality to bring beautiful depth and shimmering highlights to the multidimensional pattern.

Floor Story’s Leopard in Gustav and Amy Kent Bespoke Rugs’s Jinka were finalists.

Brintons won the Commercial Woven Carpet Design Installation of the Year for the Kimpton Fitzroy, London.

As part of an extensive refurbishment programme, Brintons supplied carpets for key public areas within the five star Kimpton Fitzroy London hotel, a Grade II listed landmark building. The pattern features a strong linear border, bringing a modern element that harmonises with the period of the building. A steel grey and neutral colour palette complements the sophisticated and contemporary interiors.

Ulster Carpets for the Abbey Hotel, Bath and Brintons for Celebrity Edge cruise ship were finalists.